Company:Wind Tre

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Short description: Italian telecommunications company
Wind Tre S.p.A.
FormerlyAndala 3G S.p.A. (1999-2000)
H3G S.p.A. (2000-2016)
TypeSocietà per azioni
IndustryTelecommunications industry
PredecessorWind
Founded1999; 25 years ago (1999) in Milan, Italy
Founder
  • Tiscali
  • Franco Bernabè
  • Sanpaolo IMI
Headquarters
Rho and Rome
,
Italy
Area served
Italy
Key people
Jeffrey Hedberg (CEO)[1]
ProductsMobile telephony, fixed telephony, Broadband Internet, IT Services, IPTV
BrandsVery Mobile
OwnerWind Tre Italia S.p.A.
ParentCK Hutchison Holdings
Subsidiaries
  • Wind Retail S.r.l.
  • 3Lettronica Industriale S.p.A.
  • Wind Acquisition Holdings Finance S.A.
  • Zefiro Net (50%)
Websitewww.windtre.it

Wind Tre S.p.A. (formerly H3G S.p.A.) is an Italian telecommunications company of the CK Hutchison Holdings Limited group,[2] which offers mobile and fixed telephony services.

It began as a mobile telephone operator in 1999, with the name Andala,[3] and was the first to offer UMTS in Italy.[4][5] In 2003 the company was renamed 3 Italy, becoming part of the 3 group, and in 2016 it incorporated Wind Telecomunicazioni, changing its name a second time to Wind Tre.[6][7][8]

Since 7 September 2018, CK Hutchison Holdings has been the sole shareholder of Wind Tre as, following approval by the European Commission, the Hong Kong group completed the acquisition of the remaining 50% of the company from VEON.[9][10][11]

As of 2022, it is the first Italian mobile operator for SIM HUMAN, third instead after TIM and Vodafone in total active cards.[12]

History

3Store

The company was founded under the name Andala 3G S.p.A. in 1999 by Tiscali, Franco Bernabè and Sanpaolo IMI. In 2000, following the acquisition by Hutchison Whampoa of the majority of the company's shares,[13] it was renamed H3G S.p.A., and in 3 March 2003 the 3 Italy brand was born.[3]

Wind-3 mobile network unification

On December 31, 2016, the project to create an equal joint venture between CK Hutchison Holdings (formerly Hutchison Whampoa and owner of 3) and VimpelCom (owner of Wind) was completed.[14][15] The project envisaged the merger by incorporation of Wind Telecomunicazioni S.p.A. into H3G S.p.A., with the change of company name of H3G S.p.A. into Wind Tre S.p.A.[6]

On 7 September 2018, VEON (formerly VimpelCom) sold its 50% stake in Wind Tre to CK Hutchison Holdings, which thus became the sole shareholder.[11]

Despite the merger, the company kept the Wind, 3 Italy and Infostrada brands active (with the exception of Wind Business and 3 Business which became Wind Tre Business on 23 May 2017[16]) until 16 March 2020,[17][18][19] when the company started a process of rebranding that led to the birth of the unified brands WINDTRE, WINDTRE BUSINESS and Very Mobile (born on February 24, 2020, as a Mobile Virtual Network Operator to compete with Iliad, ho-mobile and Kena Mobile[20]).[21][22] Very Mobile was the first MVNO to market its offers also on eSIM and to experiment with VoWiFi technology.[23][24]

As of August 2022, the company has obtained authorization from AGCOM to start a collaboration with Iliad for 5G sharing in rural areas with low population density. In January 2023, the creation of the Zefiro Net joint venture, jointly controlled by the two companies, was completed.[25]

Brands and logos

Company logos

Brands

Since March 2020

Discontinued brands and logos

Shareholder structure

The Wind Tre group is structured as follows:[2] Template:Lineage

See also

  • 3 (telecommunications)
  • CK Hutchison Holdings
  • Franco Bernabè
  • Hutchison Whampoa
  • Infostrada
  • Sanpaolo IMI
  • Tiscali
  • Very Mobile
  • VimpelCom
  • WIND (Italy)

References

  1. "Management Team". https://www.windtre.it/en/company/management-team. 
  2. 2.0 2.1 "Wind Tre - Board and Shareholder Structure" (in en-US). https://www.windtre.it/EN/Company/Bod-and-Shareholder-Structure.aspx. 
  3. 3.0 3.1 "Storia" (in it-IT). http://www.tre.it/3italia/chi-siamo/storia-2010. 
  4. "Corriere della Sera - Umts, partono anche Tim e Vodafone" (in it-IT). http://www.corriere.it/Primo_Piano/Scienze_e_Tecnologie/2004/05_Maggio/23/umts.shtml. 
  5. "3Italia in breve" (in it-IT). http://www.tre.it/3italia/chi-siamo/3italia-in-breve. 
  6. 6.0 6.1 "Wind Tre is ready, the first mobile operator in Italy. Maximo Ibarra leads the company" (in en-US). https://www.windtre.it/en/wind-tre-is-ready. 
  7. "Wind Tre - Our History" (in en-US). https://www.windtre.it/EN/company/Our-History.aspx. 
  8. "Fusione Wind-3 Italia, quale futuro per i lavoratori?" (in it). http://nuvola.corriere.it/2016/10/22/fusione-wind-3-italia-quale-futuro-per-i-lavoratori/. 
  9. "CK annuncia approvazione commissione europea" (in it-IT). https://www.windtre.it/press-and-events/CK_accordo_acquisizione_windtre_31082018. 
  10. "CK Hutchison Holdings Limited - Media Center > Press Releases". https://www.ckh.com.hk/en/media/press_each.php?id=3229. 
  11. 11.0 11.1 "CK sole shareholder Wind Tre" (in en-US). https://www.windtre.it/en/press-and-events/CK_sole_shareholder_windtre. 
  12. "Osservatorio AGCOM: Dati, Quote di Mercato e Novità" (in it). 2022-05-03. https://offerta-internet.it/osservatorio-agcom. 
  13. "Azionariato" (in it-IT). http://www.tre.it/3italia/chi-siamo/azionariato. 
  14. "European Commission JV Approval" (in en-US). https://www.windtre.it//en/com_european_commission. 
  15. "Final Regulatory Approval for Italy Joint Venture" (in en-US). https://www.windtre.it//en/com_mise. 
  16. "Wind Tre Business" (in en-US). https://www.windtre.it/en/press-releases/wind-tre-business. 
  17. "Wind Tre - Wind" (in en-US). https://www.windtre.it/EN/Brand/Wind.aspx. 
  18. "Wind Tre - Tre" (in en-US). https://www.windtre.it/EN/Brand/Tre.aspx. 
  19. "Wind Tre - Wind Tre Business" (in en-US). https://www.windtre.it/EN/Brand/Wind-Tre-Business.aspx. 
  20. "Chi Siamo - L’operatore very conveniente." (in it). https://www.verymobile.it/chi-siamo/. 
  21. "Nasce WINDTRE, la rete più grande d’Italia" (in it-IT). https://windtre.it/nasce_windtre/. 
  22. "Wind Tre - WINDTRE_SINGLE_BRAND_BORN" (in en-US). https://www.windtregroup.it/EN/Press-&-Events/press-releases/Istitutional-Press-Releases/2020/windtre_single_brand_born.aspx?Source=https://www.windtregroup.it/EN/Press-&-Events/press-releases.aspx. 
  23. Nicolosi, Simone (2020-09-11). "Very Mobile by Wind Tre: testato con successo Wi-Fi Calling, primo operatore in Italia ad averlo?" (in it-IT). https://www.telefoniatech.it/133980-very-mobile-wind-tre-testato-successo-wi-fi-calling-primo-operatore-italia/. 
  24. "VoWiFi in Italia: ci vorrà ancora molto? TLCWorld" (in it-IT). 2022-06-21. https://tlcworld.it/vowifi-in-italia-ci-vorra-ancora-molto/. 
  25. Nin, Catherine Sbeglia (2023-01-04). "Iliad, WindTre finalize joint venture to close digital divide in Italy" (in en-US). https://www.rcrwireless.com/20230104/carriers/iliad-windtre-finalize-joint-venture-to-close-digital-divide-in-italy. 

External links