Buzzer (internet)

From HandWiki

Buzzer (Indonesian: buzzer, pendengung) is an Indonesian term used to refer to a person who works to "buzz" certain message or perspective in regards to a certain issue, opinion, or brand, in order to make the opinion as natural as possible.[1][2][3][4] Buzzer attempts to influence public opinion to align with their cause. Scholars have differing opinion in how one should be regarded as buzzers in terms of their use of accounts: some argue buzzers exclusively refer to sockpuppet operators;[5] while others argue that buzzers may use influencer accounts, if not both.[2] Scholars also differ in terms of compensation: some argue that buzzers refer only to those paid by money;[4] while others argue that buzzers can have non-monetary compensation such as position, social relations, patronage, as well as conviction and commitment to the cause.[6][7] Buzzers who are involved in the propagation of perspective related to elections, political party, as well as contentious government and corporate policies are often referred to as political buzzer (Indonesian: buzzer politik).[2]

See also

References

  1. Rudyansjah, Tony; Rasidi, Pradipa P. (2022-09-01). "Virtual embodiment in physical realities: Brand buzzers and disciplined bodies in an Indonesian cyberscape" (in en). HAU: Journal of Ethnographic Theory 12 (2): 436–452. doi:10.1086/720302. ISSN 2575-1433. https://www.journals.uchicago.edu/doi/10.1086/720302. 
  2. 2.0 2.1 2.2 Rasidi, Pradipa P. (2023-10-31). "Transformative Working-Class Labor in Indonesia's Political Influence Operations" (in en). https://influenceindustry.org/en/explorer/case-studies/indonesia-political-influence-operations/. 
  3. Paramaditha, Andjarsari (2013-08-23). "In Indonesia, buzzers are not heard, but tweet for money" (in en). Reuters. https://www.reuters.com/article/net-us-indonesia-twitter-idUSBRE97L14T20130822/. 
  4. 4.0 4.1 Syaukat, Rosidah; Imanjaya, Ekky (2011). "Tweet Berbayar: Bagaimana Word-of-Mouth Bekerja dalam Media Baru". Humaniora 2 (2): 1193. doi:10.21512/HUMANIORA.V2I2.3170. 
  5. Wijayanto; Berenschot, Ward. "Organisation and funding of social media propaganda" (in en). https://www.insideindonesia.org/editions/edition-146-oct-dec-2021/organisation-and-funding-of-social-media-propaganda. 
  6. Rasidi, Pradipa P. (2023). "Ludic cybermilitias: shadow play and computational propaganda in the Indonesian predatory state" (in en). Communication, Culture & Critique tcad26 (4): 235–242. doi:10.1093/ccc/tcad020. https://doi.org/10.1093/ccc/tcad020. Retrieved 2023-12-01. 
  7. Seto, Ario (2019). "Islamist Buzzers Message Flooding, Offline Outreach, and Astroturfing" (in en). Advances in Southeast Asian Studies 12 (2). doi:10.14764/10.ASEAS-0021. https://aseas.univie.ac.at/index.php/aseas/article/view/3024.