Biography:Baddiewinkle

From HandWiki
Short description: American Internet personality (born 1928)
Baddiewinkle
BaddieWalker- Photo.jpg
Born
Helen Ruth Elam

(1928-07-18) July 18, 1928 (age 95)
Hazard, Kentucky, U.S.
Other namesBaddie
OccupationInternet personality, model
Years active2014–present
Spouse(s)
Earl George Van Winkle
(m. 1947; died 1983)

Helen Elam Van Winkle (born July 18, 1928), better known as Baddiewinkle or Baddie Winkle, is an American Internet personality. Elam was born in Hazard, Kentucky.[1] She became an Internet sensation at the age of eighty-five.[2][3][4] Her social media tag line—"Stealing Your Man Since 1928"—was briefly popular in 2016.[5] She is known for her humor and for fighting against ageism through her personal style and messaging, characterized by wearing eccentric clothes, promoting the legalization of medical marijuana, and her innuendo. Winkle is an activist and influencer whose self expression is a statement of disapproval of the beauty industry and the false limitations it imposes on individuals, and especially on women.[6] She has millions of followers and views on social media, where she posts photos and videos of herself, often with suggestive clothing with peculiar prints, or little clothing in order to encourage body positivity and the celebration of the physiques of older adults.[7][8][9][10]

Career

Winkle has gathered a following after initially getting help from her great-granddaughter, Kennedy Lewis, to upload an image to Twitter, while wearing her great-granddaughter's clothes.[11][12] She was subsequently followed by Rihanna, and now has a worldwide following.[13][14][15][16][17] In 2015 she reached one million followers on Instagram. As of 2015, she lives in Richmond, Kentucky and has appeared on The Today Show, Australia.[18][19]

In 2015, Grit Creative Group used her as the face of their website launch campaign, where she dressed as Kurt Cobain, Kate Moss and others.[20] Baddie helped kick off season two of Nicole Richie's Candidly Nicole on VH1.[21] She also appeared on the Red Carpet at the Netflix promotion for Orange Is the New Black.[22] She attended the 2015 MTV Video Music Awards as a guest of Miley Cyrus and MTV.[23][24][25] Furthermore, in 2015 Baddiewinkle also starred in LunchMoney Lewis' “Ain’t Too Cool” music video.[26]

In 2016, she was in a national commercial for Smirnoff ICE Electric Flavors as part of their "Keep It Moving" campaign.[27][28] In August 2016 she was a guest on MTV's "Ridiculousness."[29] She continues to entertain with her pictures, videos, and collaborations with well-known brands and celebrities.[30] Time (magazine) included Winkle in its "30 Most Influential People on the Internet" list in March 2016.[31] Winkle was also named "Instagrammer of the Year" at the Eighth Annual Shorty Awards on April 11, 2016.[32] In 2016 the fashion brand Missguided announced Baddie Winkle as their Christmas campaign spokeswoman.[33]

Winkle appeared in her first ever national commercial for Smirnoff ICE Electric Flavors as part of the company's "Keep It Moving" campaign in 2016.[34] She starred in Fergie's "Life Goes On' Music Video in 2016.[35] In 2017, Winkle published her first book titled, Baddiewinkle’s Guide to Life. [36] In 2019, Winkle collaborated with INC.redible Cosmetics.[37] Winkle was the face of the hair care brand Aussie's Blonde Hydration range in 2020.[38] Baddie partnered with Tillamook Ice Cream to present their campaign in 2021.[39] She featured in Sally Beauty's ad campaign which focused on self-expression and empowerment through brightly colored hair.[40]

References

  1. Goorwich, Siam (15 November 2014). "Baddie Winkle is the most badass grandmother in the world". http://metro.co.uk/2014/11/15/baddie-winkle-is-the-most-badass-grandmother-in-the-world-4949839/. 
  2. Rubanovich, Caryn (17 May 2016). "Why Care About 85 When You Are 25?". https://commonreader.wustl.edu/c/care-85-25-plea-think-ageism-get-old/. 
  3. Romano, Nick. "See Miley Cyrus meet Internet sensation Baddie Winkle before the VMAs". Entertainment Weekly. http://www.ew.com/article/2015/08/30/miley-cyrus-baddie-winkle-photos-show-hilarious-encounter-vmas. Retrieved 16 August 2016. 
  4. Koman, Tess (8 June 2015). "Baddie Winkle: All the College Kids Just Want Me to Be Their Grandma". http://www.cosmopolitan.com/entertainment/celebs/a39902/baddie-winkle-internets-most-fascinating/. 
  5. Rose, Rebecca (23 December 2014). "Baddie Winkle, Trill Weed Grandma, Stealing Your Man Since 1928". http://jezebel.com/baddie-winkle-trill-weed-grandma-stealing-your-man-si-1671625389. 
  6. Harvey, Matt. "8 times old lady "baddiewinkle" won Instagram". http://sneakhype.com/dopeness/random-dopeness/2014/11/baddiewinkle-instagram-og.html. 
  7. Roy, Jessica (14 November 2014). "Your New Favorite Fashion Icon Is This Trill Grandma". http://nymag.com/thecut/2014/11/this-badass-grandma-is-your-new-fashion-icon.html?mid=twitter_nymag. 
  8. Kobola, Frank (28 April 2014). "Twerking Twitter Grandma Is a Fabulous Genius". http://www.cosmopolitan.com/lifestyle/news/a24266/baddie-winkle/. 
  9. Wesely, Tommy (22 April 2014). "Baddie Winkle Is The Most Hardcore Grandma On The Internet". https://www.buzzfeed.com/tommywes/baddie-winkle-is-the-most-hardcore-grandma-on-the-internet#.shw7YL3ee. 
  10. Hoffman, Ashley. "Baddie Winkle on Dealing With Trolls, Posing Nude, and How Being Internet-Famous Helped Her Through Grief". http://www.styleite.com/qa/baddie-winkle-on-dealing-with-trolls-posing-nude-and-how-being-internet-famous-helped-her-through-grief/. 
  11. Fantozzi, Sienna (14 November 2014). "Baddie Winkle Is Instagram's Most Hardcore Grandma — Prepare To Feel Totally Lame". http://www.bustle.com/articles/49340-baddie-winkle-is-instagrams-most-hardcore-grandma-prepare-to-feel-totally-lame. 
  12. Rose, Rebecca (8 September 2014). "Celebrate Grandparents Day with Badass Twitter Granny Baddie Winkle". http://jezebel.com/celebrate-grandparents-day-with-badass-twitter-granny-b-1631750411. 
  13. Rosenzweig, Mathias. ""THEY'RE BASICS. I PRAY FOR THEM:" A CHAT WITH INTERNET SENSATION BADDIE WINKLE". http://www.papermag.com/2014/07/baddie_winkle.php. 
  14. Patton, Ben. "Meet Baddie Winkle; Twitter's Hippest Granny Who Is Taking The Internet By Storm". http://popwrapped.com/news/44006/meet-baddie-winkle-twitters-hippest-granny-who-is-taking-the-internet-by-storm/. 
  15. O'Neil, Lauren. "Twerking 86-year-old grandma 'Baddie Winkle' is an internet star". CBC. http://www.cbc.ca/newsblogs/yourcommunity/2014/04/twerking-86-year-old-grandma-baddie-winkle-is-an-internet-star.html. 
  16. Murray, Rheana. "Baddie Winkle Granny Finds Social Media Stardom". abc News. https://abcnews.go.com/US/baddie-winkle-granny-finds-social-media-stardom/story?id=23505019. 
  17. Bleier, Evan. "Kentucky great-grandmother Baddie Winkle dominating on Twitter and Instagram". http://www.upi.com/Odd_News/2014/04/30/Kentucky-great-grandmother-Baddie-Winkle-dominating-on-Twitter-and-Instagram/7131398863151/. 
  18. Rose, Rebecca (23 December 2014). "Baddie Winkle, Trill Weed Grandma, Stealing Your Man Since 1928". http://jezebel.com/baddie-winkle-trill-weed-grandma-stealing-your-man-si-1671625389. 
  19. Oldenburg, Katie. "Meet Your Latest Social Media Obsession: Granny "Badass" Baddie Winkle, "Stealing Your Man Since 1928"". http://www.thefrisky.com/2014-04-26/meet-your-latest-social-media-obsession-granny-badass-baddie-winkle-stealing-your-man-since-1928/. 
  20. Farmer, Brian. "Baddie Winkle Transforms Into Kate Moss, Michelle Lamy and Kurt Cobain". http://www.highsnobiety.com/2015/03/31/baddie-winkle-kate-moss-michelle-lamy-kurt-cobain/. 
  21. Black, Elizabeth. "Instagram Star Baddie Winkle Turned Nicole Richie Into A Bad Bitch". Viacom International Inc.. https://www.vh1.com/news/p7ox5l/instagram-star-baddie-winkle-turned-nicole-richie-into-a-bad-bitch. 
  22. Rose, Rebecca (12 June 2015). "You Have Got to See Twerking Grandma Baddie Winkle at the OITNB Premiere Party". Hearst Communications. http://www.cosmopolitan.com/entertainment/news/a41872/twerking-twitter-grandma-baddie/. 
  23. Romano, Nick. "See Miley Cyrus meet Internet sensation Baddie Winkle before the VMAs". Entertainment Weekly. http://www.ew.com/article/2015/08/30/miley-cyrus-baddie-winkle-photos-show-hilarious-encounter-vmas. 
  24. Murphy, Shaunna. "Miley Cyrus and Baddie Winkle Just Fell in Bad Girl Love at the VMAs: See the Pics". Quantcast. http://www.mtv.com/news/2255282/miley-cyrus-baddie-winkle/. 
  25. Chen, Joyce (30 August 2015). "Miley Cyrus Wears Fruit-and-Veggie Jumpsuit, Meets Baddie Winkle Before MTV VMAs". US Weekly. http://www.usmagazine.com/celebrity-news/news/miley-cyrus-wears-fruit-and-veggie-jumpsuit-meets-baddie-winkle-2015308. 
  26. Lewis, Roshumba (2015-12-16). "LunchMoney Lewis Drops New Video For "Ain't Too Cool"" (in en-US). https://theknockturnal.com/lunchmoney-lewis-drops-new-video-for-aint-too-cool/. 
  27. Caires, Kristen (2016-04-18). "Baddiewinkle Stars in National Smirnoff Commercial". People.com. http://www.people.com/people/article/0,,21000884,00.html. 
  28. Smirnoff ICE Commercial
  29. https://www.imdb.com/title/tt5941126/?ref_=ttep_ep17 [user-generated source]
  30. "Sponsored Video – Keep it moving – 87 year old Baddie Winkle shakes her thing". Flux Media Limited. http://www.fluxmagazine.com/87-year-old-baddie-winkle/. 
  31. "Meet the 30 Most Influential People on the Internet" (in en). Time. https://time.com/4258291/30-most-influential-people-on-the-internet-2016/. Retrieved 2022-12-26. 
  32. Mulshine, Molly (10 April 2014). "A stylish 87-year-old grandma is one of Instagram's biggest stars" (in en-US). https://www.businessinsider.com/baddie-winkle-instagrammer-of-the-year-2016-4. 
  33. "Baddie Winkle's New Fashion Campaign Is Proof "You're Never, Ever Too Old to Party"" (in en-us). 2016-11-04. https://www.cosmopolitan.com/style-beauty/fashion/a8191547/baddie-winkle-fashion-campaign-missguided/. 
  34. "Baddie Winkle's 5 Pieces Of Advice For People Of All Ages" (in en). 2016-04-21. https://www.huffpost.com/entry/baddie-winkles-5-pieces-of-advice-for-people-of-all-ages_n_571911c8e4b0d912d5fde17e. 
  35. "Fergie Releases 'Life Goes On' Music Video Starring Baddie Winkle, Baby Ariel" (in en). https://people.com/music/fergie-life-goes-on-music-video/. 
  36. Nechamkin, Sarah (2017-07-04). "Life Advice From 88-Year-Old Instagram Star Baddiewinkle" (in en-us). https://www.thecut.com/2017/07/baddiewinkles-guide-to-life-an-interview-with-baddiewinkle.html. 
  37. "Baddie Winkle Just Dropped a New Beauty Collection at Sephora and We Want EVERYTHING" (in en-US). 2019-05-26. https://www.allure.com/story/baddie-winkle-inc-redible-beauty-collection-sephora-shop. 
  38. "92-year-old social media sensation Baddie Winkle joins Aussie team for latest campaign" (in en). https://cosmeticsbusiness.com/news/article_page/92-year-old_social_media_sensation_Baddie_Winkle_joins_Aussie_team_for_latest_campaign/168507. 
  39. Walker, DeArbea (May 26, 2021). "Baddie Winkle Tells It Like It Is in New Tillamook Campaign" (in en-US). https://www.adweek.com/brand-marketing/instagrams-hippest-grandma-is-the-face-of-tillamook-ice-cream-in-this-colorful-new-campaign/. 
  40. Decker, Megan. "Sally Beauty Reminds Us That "Having Colored Hair Doesn't Make You Unprofessional"" (in en). https://www.refinery29.com/en-us/2021/06/10506331/you-by-sally.